Skip to main content

Big Data: Mobility Solutions for the Retail Industry

Big Data: Mobility Solutions for the Retail Industry
#Big Data: Mobility Solutions for the Retail Industry:
When it comes to retail solutions, mobility has multiple dimensions. Depending on the type of services and the beneficiaries, mobility in the retail industry can be grouped into the following two categories:

Mobility solutions for retailers (enterprise solutions)

Store inventory management solutions- Each retail chain or store is unique in its operations. Depending on the type of the products sold or services offered (apparel retailer, footwear retailer, grocery retailer, electronic goods retailer, pharmacy retailer, general merchandise retailer, etc.) and the general demand of a product, the retailers may stock a large volume or a limited quantity of products, and it is essential to keep track of the inventory details for each product for on-time reordering of the products to avoid any possible product out-of-stock situations. AIDC technologies such as barcode labels and RFID tags can be easily combined with mobility solutions to implement efficient and cost-effective store inventory management solutions. 

RFID tags or barcode labels can be utilized as product identifiers (e.g., unique product code [UPC] for identifying a particular category of product and unique item identifier codes for identifying individual products among a particular product category). All information related to a product can be associated with a UPC in the store back-end database, and the details can be easily retrieved by a simple scanning of products' RFID tag or barcode label.

Price check and Smart Shopping: Personalized shopping experience is an important factor in building a loyal customer base in the retail industry. Most of the consumers today are looking for a better personalized shopping experience in terms of getting assistance in selecting the right product that meets their requirements at an affordable price. Retailers can deliver a wide range of mobility solutions and tools for an interactive and personalized shopping experience.The price check mobility solution helps customers to find out the price of a product by a simple scanning or photo capture of the product tag. It eliminates the need for bringing the items to the final checkout station to find out the price.

Marked down and product management: Retailers can effectively utilize mobility solutions to manage price mark-downs and product returns. The product mark-down details can be delivered to the respective store associate's mobile device, and the store associate can scan the marked-down product to be moved to another location or a clearance section. Also, the store associate can generate mark-down price labels with the help of the mobile client solution.Easy checkout solutions-The long-wait queues at the retailer checkout terminal make in-store holiday shopping a nightmare for most of the customers. Thankfully, mobility has the right solution to address this issue. The mobile point-of-sale (mPOS) solution simplifies the checkout process. Consumers can utilize the mPOS-enabled handheld devices of the store for shopping and can perform a self-checkout at the end or can transfer the shopping cart list to a real point-of-sale (POS) terminal for fulfillment. Product scanning on the go by consumers during shopping saves the scan time at checkout counters and simplifies the checkout operation.


Mobility solutions for consumers
In-store retail mobility solutions help consumers in the decision-making process to select the right product that meets their needs and also deliver a personalized shopping experience. The following are examples of typical in-store mobility services for consumers:

Price check: Helps the customers to find the price and promotional details of a product.
Product finder: Helps the customers to check the availability and the location (combination of floor number, aisle number, row number, and column number) of a product in the store.
Smart shopping assistant: The smart shopping assistant tool helps the customers in the decision-making process of which product to buy. This tool provides information about the alternative products, reviews of the product, pricing comparison, and a virtual model illustrating the look and feel, if applicable (e.g., the virtual look and feel of an apparel).

Location Based Service: Most consumer mobile devices today are "smart" devices, and they incorporate multiple sensors and chips to implement features such as global positioning system or assisted-GPS (GPS/A-GPS), which can accurately sense the current location of the user. Retailers can leverage this feature to deliver location-specific services to consumers. The following gives a snapshot of the location-based retail services.
Store locator: The store-locator service can provide the details about the nearest store (distance to the store from the current location, store address, driving directions to the store, the products and services offered by the store, etc.) with respect to the current location of the user.
Store advertisements or promotions: This service can deliver details about the current store advertisements and promotional offers of the nearest store.

Product alerts: The product alerts mobility solution can deliver notifications about new products and in-stock availability of products. Consumers can register to this service and can receive notifications about the product of their choice.

Price alerts: The price alerts service provides notification about price drops and the current promotions of a product. Consumers can register to this service and can receive notifications about the product of their choice.

Promotion alerts: Retailers may run online or in-store promotions and discount sales, and the promotion alerts or advertisements can be delivered to the customers through promotion alert services.

Product recall alerts: Product manufacturers may recall certain products due to safety, security, and regulatory compliance requirements. It is likely that the customer may not get any notification about the product recall unless the customer registers the product with the manufacturer. Retailers can provide recall alerts of the products purchased from them to the consumers, through the product recall alert mobility solution.

Loyalty programs and Social e-commerce can be implemented using mobility.

Comments

Popular posts from this blog

Four Tableau products a quick review and explanation

I want to share you what are the Products most popular.

Total four products. Read the details below.

Tableau desktop-(Business analytics anyone can use) - Tableau  Desktop  is  based  on  breakthrough technology  from  Stanford  University  that  lets  you drag & drop to analyze data. You can connect to  data in a few clicks, then visualize and create interactive dashboards with a few more.

We’ve done years of research to build a system that supports people’s natural  ability  to  think visually. Shift fluidly between views, following your natural train of thought. You’re not stuck in wizards or bogged down writing scripts. You just create beautiful, rich data visualizations.  It's so easy to use that any Excel user can learn it. Get more results for less effort. And it’s 10 –100x faster than existing solutions.

Tableau server
Tableau  Server  is  a  business  intelligence  application  that  provides  browser-based  analytics anyone can use. It’s a rapid-fire alternative to th…

The Sqoop in Hadoop story to process structural data

Why Sqoop you need while working on Hadoop-The Sqoop and its primary reason is to import data from structural data sources such as Oracle/DB2 into HDFS(also called Hadoop file system).
To our readers, I have collected a good video from Edureka which helps you to understand the functionality of Sqoop.

The comparison between Sqoop and Flume

The Sqoop the word came from SQL+Hadoop Sqoop word came from SQL+HADOOP=SQOOP. And Sqoop is a data transfer tool. The main use of Sqoop is to import and export the large amount of data from RDBMS to HDFS and vice versa. List of basic Sqoop commands Codegen- It helps to generate code to interact with database records.Create-hive-table- It helps to Import a table definition into a hiveEval- It helps to evaluateSQL statement and display the resultsExport-It helps to export an HDFS directory into a database tableHelp- It helps to list the available commandsImport- It helps to import a table from a database to HDFSImport-all-tables- It helps to import tables …

The best 5 differences of AWS EMR and Hadoop

With Amazon Elastic MapReduce (Amazon EMR) you can analyze and process vast amounts of data. It does this by distributing the computational work across a cluster of virtual servers running in the Amazon cloud. The cluster is managed using an open-source framework called Hadoop.

Amazon EMR has made enhancements to Hadoop and other open-source applications to work seamlessly with AWS. For example, Hadoop clusters running on Amazon EMR use EC2 instances as virtual Linux servers for the master and slave nodes, Amazon S3 for bulk storage of input and output data, and CloudWatch to monitor cluster performance and raise alarms.

You can also move data into and out of DynamoDB using Amazon EMR and Hive. All of this is orchestrated by Amazon EMR control software that launches and manages the Hadoop cluster. This process is called an Amazon EMR cluster.


What does Hadoop do...

Hadoop uses a distributed processing architecture called MapReduce in which a task is mapped to a set of servers for proce…