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Best Machine Learning Book for Beginners

You need a mixof different technologies for Data Science projects. Instead of learning many skills, just learn a few. The four main steps of any project are extracting the data, model development, artificial intelligence, and presentation. Attending interviews with many skills is not so easy. So keep the skills short.
A person with many skills can't perform all the work. You had better learn a few skills like Python, MATLAB, Tableau, and RDBMS. So that you can get a job quickly in the data-science project.
Out of Data Science skills, Machine learning is a new concept. Why because you can learn Python, like any other language. Tableau also the same. Here is the area that needs your 60% effort is Machine learning.  Machine Learning best book to start.

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Google Analytics - Training.PDF

Google Analytics can track data from a shopping cart on your own or other,
domains with the addition of some code.
If your website initiates a purchase checkout process on a separate store site
(for example, if you send customers from www.mystore.com to
www.securecart.com), you just have to add some tracking code to your store
site and the shopping cart pages on the host site.
The specific code can be found in the Analytics Help Center in the article titled,
“How do I use Google Analytics to track a 3rd-party shopping cart?”

Read more here:

http://static.googleusercontent.com/media/www.google.com/en//grants/education/Google_Analytics_Training.pdf

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