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5 Super SEO Blogger Tools

In this post, I have explained top blogging tools that need to be considered by every blogger. These tools help you write better SEO friendly blog posts.



1). Headline Analyzer The best tool is the EMV Headline Analyzer. When you enter the headline it analyzes it and gives you EMV ranking. When you get '50' and above it performs better SEO.

2). Headline Length Checker The usual headline length is 50 to 60 characters. Beyond that, the headline will get truncated and looks ugly for search engine users. The tool SERP Snippet Optimization Tool useful to know how it appears in the search results.

3). Free Submission to Search Engines The tool Ping-O-Matic is a nice free submission tool. After your blog post, you can submit your feed to Ping-O-Matic. It submits to search engines freely.

4). Spell and Grammar Check Another free tool is Grammarly, this tool checks your spelling and grammar mistakes. So that you can avoid small mistakes.

5). Keyword AnalyzerWordstream Keyword analyzer i…

New Directions for Digital Products (1 of 2)

We already crossed Agriculture, Industrial, Information age. Now we are in digitization age. Many companies investing huge money in digitization.
digital technologies
  • Mphasis - is betting on the digitization of Financial institutions
  • Tech Mahindra - started research on Heath care digitization
  • Infosys - focusing on Automation and artificial intelligence
  • TCS - focussing on Machine learning
  • WIPRO - is focusing on Big data and Hadoop

What is digitization

  • What we mean by digital. Digital data is distinguished from analog data in that the datum is represented in discrete, discontinuous values, rather than the continuous, wavelike values of analog. Thus, the digitization of data refers to the conversion of information into binary code, allowing for more efficient transmission and storage of data.
  • A key differentiator of our current age from prior human history is that, as of the last decade, we not only convert data to a digital format, but we also create data in a digital format. Thus, we now have the digital product, a concept defined by Scupola (2005) as "a product whose complete value chain can be implemented with the use of electronic networks. It can be produced and distributed electronically, and paid for electronically". 
  • Since its inception, the Internet has continued to change the game for IT and allows business to meet today's "qualitative and quantitative diversification of demand". 
  • Once hidden behind corporate walls and offering immense competitive advantages that could be leveraged into profitability, technology is now openly accessible on the Internet. 
  • Competitors--even small start-ups--can adopt it and level the playing field. As a result, technology itself no longer offers a competitive advantage and higher profit. Instead, the way it is applied to or combined with new information or technologies (i.e., the network effect) creates advantage and profitability. 

Internet

  • Not surprisingly, the same evolution has occurred with digital products, as they are the result of the application of technology. 
  • The Internet now makes the production and distribution of digital products available to a wide audience, whether regulated or not. "We have all become potential publishers". The material we publish may be our original work, a copy of someone else's work, or a combination of the two with virtually no formal quality control.

Insights to develop digital products:

  1. Digital products from a Resource Perspective 
  2. Value Creation in Production and Distribution 
  3. Integrating User-generated Content (UGC) 
  4. Quality Assessment and User Perceptions 
  5. Regulation and Monetization

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Tokenization story you need Vault based Vs Vault-less

The term tokenization refers to create a numeric or alphanumeric number in place of the original card number. It is difficult for hackers to get original card numbers.

Vault-Tokenization is a concept a Vault server create a new Token for each transaction when Customer uses Credit or Debit Card at Merchant outlets 
Let us see an example,  data analysis. Here, card numbers masked with other junk characters for security purpose.

Popular Tokenization ServersThere are two kinds of servers currently popular for implementing tokenization.
Vault-based Vault-less Video Presentation on Tokenization
Vault-based server The term vault based means both card number and token will be stored in a Table usually Teradata tables. During increasing volume of transactions, the handling of Table is a big challenge.
Every time during tokenization it stores a record for each card and its token. When you used a card multiple times, each time it generates multiple tokens. It is a fundamental concept.
So the challe…